Jollibee Foods Profile
Jollibee Foods Corporation engages in the development, operation and franchising of quick-service restaurants under the trade name ‘Jollibee’.
In the Philippines, the company has, as subsidiaries, FRESH N’ FAMOUS FOODS, INC., which develops, operates and franchises quick service restaurants under the trade names ‘Chowking’ and ‘Greenwich’, RED RIBBON BAKESHOP, INC. (through RRB HOLDINGS, INC.), which develops, operates and franchises restaurants under the ‘Red Ribbon’ trade name, MANG INASAL PHILS., INC., which develops, operates and franchises restaurants under the ‘Mang Inasal’ trade name, and PERF RESTAURANTS INC., (through holding companies, of which the Company owns 54%) which franchises restaurants under the ‘Burger King’ trademark in the Philippines.
The company also has subsidiaries and affiliates which develop and operate its international brands, ‘Yonghe King’, ‘Hong Zhuang Yuan’, brands under the SuperFoods Group (including Highlands Coffee and Pho 24), ‘Smashburger’ and ‘Dunkin’ Donuts’.
Jollibee International operates stores in the United States, Canada, Vietnam, Brunei, Hong Kong, Singapore, and in the Middle East. The Corporate Supply Chain provides manufacturing and logistics services to the various brands of JFC through Zenith Foods Corporation (ZFC) and JWS Logistics. ZFC, a wholly-owned subsidiary of JFC, serves as the major manufacturing arm of the company.
Suppliers
The company’s main suppliers are:
Chicken: SAN MIGUEL FOODS, INC.
Carbonated Beverages: COCA-COLA BOTTLERS PHILIPPINES, INC.
Sauces and Beverages: DEL MONTE PHILIPPINES, INC.
Beverages: NESTLE PROFESSIONALS.
Dressings: UNILEVER PHILIPPINES.
Oils: OLEO-FATS INC.
Competition
The company’s competitors include, but is not limited to, McDonald’s, Wendy’s, and KFC.