Lion Profile
Lion Corporation, together with its subsidiaries, manufactures and sells consumer and industrial products in Japan and internationally.
Segments
The company operates through Consumer Products, Industrial Products, and Overseas segments.
Consumer Products
This segment offers oral care, beauty care, fabric care, living care, pharmaceutical, and other products.
Industrial Products
This segment includes businesses in such product categories as electro-conductive carbon, surfactants, and detergents for institutional use.
Overseas
This segment includes offers consumer products in Southeast Asia, including Thailand and Malaysia, and Northeast Asia, including South Korea and China.
Strategy
The company’s strategy includes cultivating major brands; establishing business leadership in Asia; developing direct and service business models; and rejuvenating the organization and nurture human resources.
